As founder of Corinne Char Design, I help clients achieve their dreams by presenting them with creative solutions that speak to their objectives. From Strategic Brand Design and Brand Identity to Graphic Design, Wayfinding & Placemaking, I work with clients to support existing teams, adding a fresh perspective based on a long and successful track record in both design ideation and development.
I bring over 27 years of solid design and project management experience on projects ranging from education, civic, residential, healthcare to retail, hospitality, gaming, and entertainment environments both domestically and globally. Building trust by working shoulder to shoulder with clients—including Disney, Steelman Partners, and WATG—has resulted in enduring creative partnerships that include print collateral, textile designs, guest room amenities, and restaurant identities.
My method begins with research to uncover my clients’ needs and objectives. I take a hands-on approach to guiding the client’s vision to reality. It’s a process that is informed by putting people at the center of the equation, followed by a critical consideration of how someone experiences brand design, marketing collateral, or a built environment. That requires empathy, intuition, and experience, all of which influences my ultimate goal: unite function with an aesthetic that elevates your brand experience, connects with your customers, and communicates value.